Chitika, the leader is products related ads now released their content based ads for content sites. According to their latest newsletter (published on 12th May, 2008), they will also be serving content ads like Travel, Vacation, Entertainment, Mesothelioma, Finance, Sports etc.
The ads are delivered as CPC, CPA and CPM based to ensure high earnings for publishers. Well, with all this, Chitika gonna be the best alternative to Google Adsense in my opinion.
The ads will be served as Premium ads, thus making it available only to US visitors as they are behaviorally targeted in nature.
You can find more information about Content Ads and Chitika Premium Ads on their official blog.
This Article is an extract of a post on official Adwords Blog,
According to them, the Landing Page Lode time is a big factor in Advertising apart from its quality. Its true. A visitor will look for unique content on the subject he is seeking informations.
They will just close the window if it takes time to load a page. So, Advertisers should make a landing page which contains unique informations and loads fast as well.
Check the full Article Here and in the Adwords Help Center Here.
Another Success Story With Adsense
09 May
Posted by Abhik in Google Adsense, Monetizing, Tips and Tricks
Just noticed a interesting post at official adsense blog today. Its one of the success stories for publishers. Its more of a guide of ad placement than a success story. The information they provided is really good and may help small publishers like us to a good extent.
The story is about a guy called Tom Whitwell and his blog Music Thing. He stated that how a little change in the ad placement at his blog increased his adsense earning to 500% with the same number of traffic.
According to Tom, “this was the incentive to tidy up my template a bit, and think more about ad placement.”
He just started by placing Big Rectangle on above the fold at the top right corner which is getting a large number of clicks. But, the main earner is a Medium Rectangle which he placed under his article. Its getting clicks more that he imagined. He also opted for Image Ads so that the ads will compete with each other to get him the maximum. He also added link units at the top of every page and blended the ads by removing the borders and matching the unit’s background with his blog’s background color. Not only that, he also twicked his template so that the highest performing ad unit comes first in his page’s source code.
Tom recommends that other publishers “follow the optimization suggestions as long as they leave you with a site you’re happy with. If you lose confidence in your own site, you’ll irritate your audience and lose interest in what you’re doing. But at the same time, make sure you watch your statistics, so you know what works and what doesn’t.”
Read the Full Article here.
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What is Revenue Sharing
According to Wikipedia, Revenue sharing is the sharing of profits and losses between the general partner(s) and limited partners in a limited partnership. More generally, it refers to the practice of sharing profits with a company’s employees, or between companies in a business alliance.
What is Adsense Revenue Sharing
Its nothing but the sharing of revenue earned by a site with its owner and user from displaying Adsense ads. There are different sites and blogs like DP, WMW offers this. The percentage of the sharing is solely determined by the respective webmaster of that site. You can earn from 0% to 100% of the revenue depending on the sharing ratio of that site.
How it works?
Once you setup everything to participate in the sharing program, the ads on the site will show ads with your publisher ID where you have participated. Like, in a forum, if you have made a new thread, the visitors of that thread will see your ads. When You revisit that thread, you will see ads from the owner or a randomly choosed member who also have participated for revenue sharing and replied in your thread. You will never see your own ads in any circumstances. This is made to obey the Adsense TOS. Similarly, when you make a post in a blog where the sharing of Adsense Revenue is enabled, you will get paid when someone visit that post or comment on it.
How can I participate in Revenue Sharing?
Firstly, you need to be a member of the site which is offering the share of revenue. Then anywhere in User Control Panel, you will have a option to input your publisher ID. Enter it and save the option. Its as easy as that.
Is it safe?
Oh yes, it is 100% safe and approved by Google. Its a common sense, if its not approved by Adsense, most of the sites offering this will get banned.
