November, 2008

Google’s Search Engine Optimization Starter Guide

Two weeks ago, Google released a so-called search engine optimization starter guide for webmasters. Of course, the Google document does not tell you how your website can be listed on Google’s first result page. It is more a checklist of things... (Continue reading)

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Do Search Engines Think That Your Website is SPAM?

About three weeks ago, Microsoft was granted a new patent with the name Web Spam Classification Using Query Dependent Data. Although this patent application was filed by Microsoft, all major search engines probably use similar methods to classify web pages. How... (Continue reading)

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The Effects of Outbound Links on Your Website on Google

Last month, Google published an official statement about linking out to other websites. Some webmasters still think that linking to other websites might have a negative effect on their Google rankings. That is not the case. Links to other websites can... (Continue reading)

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How Google filter SPAM pages

Google recently filed a patent application with the title “Detecting and rejecting annoying documents“. Here’s the abstract of the application: A system and method for evaluating documents for approval or rejection and/or rating. The method comprises comparing the document to one or... (Continue reading)

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Five internal linking tips that will improve your search engine rankings

If you want your website to be indexed by search engines, it is important that your site has a good link architecture. The link architecture of your website is the method that you use to link from your website pages... (Continue reading)