How Many Keywords to Optimize for a Webpage
Getting listed on Google’s first result page is the goal of any search engine optimization campaign. If you have taken the time to find the best keywords for your website, you probably have a very long list with many keywords. That automatically leads to the following question:
For how many keywords should you optimize a page?
The answer to this question is simple: one. A single web page should not be optimized for more than one keyword. Of course, that keyword can consist of several words, for example “buy inexpensive golf shoes”.
If you have optimized one of your web pages for that keyword (it’s actually a key phrase) then you should not optimize the same page for other keywords.
It’s much better if a web page is highly relevant to one keyword than somewhat relevant to many search terms. If you concentrate on one keyword per page then it is much more likely that your web page will get a top listing on Google for that keyword.
If you also want to get high rankings for your other keywords such as “brown golf shoes”, “golf shop” or “golf equipment” then you should optimize other pages of your website for these keywords.
You will get the best possible results if you optimize different pages of your website for different but related keywords.
Keywords
Optimize for one key phrase, get high rankings for many keywords
You should always optimize your web pages for a very targeted keyword that consists of many words. A keyword that consists of many words is called “key phrase”. This has several advantages:
- It’s much easier to get high rankings for targeted key phrases because the competition is not as fierce as the competition for one word key words.
- Key phrases attract much more targeted website visitors. People who search for “golf” might be interested in magazines, clubs or even a car. People who search for “buy inexpensive golf shoes” are looking for inexpensive golf shoes and they are ready to buy.
- By optimizing your web page for a key phrase, you automatically optimize your web page for the parts of that key phrase. For example, your web page will automatically be optimized for “golf shoes”, “inexpensive golf shoes” and other keywords if you optimize your page for “buy inexpensive golf shoes”.
Optimize one web page for one keyword and optimize as many pages of your website as possible for different but related keywords. In this example, optimize different pages of your website for “buy inexpensive golf shoes”, “find the perfect golf club”, “country club”, “golf sport information”, “golf carts”, etc.
The more pages you optimize, the better. If many pages of your website have been optimized for many related keywords then your website will look relevant to the topic of your keywords (in this example: “golf”). If search engines think that your website is relevant to a special topic then it will be easier to get high rankings for the individual keywords.
Hi, I am Abhik and this is my blog Webmaster Resources.
I write about Search Engine Optimization (SEO) and Search Engine Marketing (SEM) here and provide tips on how you can make money online..
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Why this page have this meta?
You said – only one Key phrases, but don´t used just one Key phrases.
meta name=”keywords” content=”keyword, seo, onpage optimization, serp, keyword research,google serp,seo,serp”
Some nice tips shared! I always optimize my webpages keeping long-tail keywords in mind as there is a huge competition for single word keywords.
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Some good tips in this article. really helpful article about meta tag content, and impact of those tips on SEO. Keep writing.
“Optimize for one key phrase” Thats a good idea.
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I’m new to Seo so excuse me if Im asking the wrong question.
Arn’t you going to have more competition if you focus on one keyword? Shouldn’t you broaden your scope and let your website be searched by different sets of keywords? And my last question is that if you write long multi-word keywords then what do you write in description meta tag?
That’s such a revelatory post! I always thought that the more keywords for a page, the better it would be, but it does make sense to maximize and capitalize on succinct and original one keyword per page. Thanks for this!
How will I know if the keywords or key phrase I use will be the “right one?” Got any ideas on how to choose them, which will positively effect my results.
Picking the right keywords is the tricky part. You don’t want a word or phrase that is to popular as you will never get on the first page no matter how hard you try.
keyword really play an important part when in comes to SEO. Yeah GolfHack, the tricky part is finding the right keyword.
Just keep on writting and giving out advices and right information about Search engine Optimization. It’s a huge help for someone like me.