Google asked its Adsense Publishers to migrate to a Google Account since last may and now they will force all the publishers to upgrade or migrate their Adsense Login into a Google Account.
According to them, if you don’t upgrade, you might have issues loging in to your adsense account or might even loose access to [...]

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Its really gem of a news that Adsense is now allowing (Displaying, to precise) third part ads on its content ad network. Which means you can now control your other advertising projects through Adwords. Its really good action taken from their part as the advertisers who use third part ad networks like adbrite, bidvertiser or [...]

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Theres a common confusion among webmasters regarding eCPM. I have tried here to discuss about the eCPM. Whats its usage and How its calculated.

Mille, a Latin word which stands for 1000. The basic definition of eCPM is the effective earnings for by showing CPM ads on your site for 1000 impressions. Its nothing solid and [...]

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Just noticed a interesting post at official adsense blog today. Its one of the success stories for publishers. Its more of a guide of ad placement than a success story. The information they provided is really good and may help small publishers like us to a good extent.
The story is about a guy called [...]

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What is Revenue Sharing
According to Wikipedia, Revenue sharing is the sharing of profits and losses between the general partner(s) and limited partners in a limited partnership. More generally, it refers to the practice of sharing profits with a company’s employees, or between companies in a business alliance.
What is Adsense Revenue Sharing
Its nothing but the sharing [...]

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