Kontera, the leading provider of In-Text Advertising now shakes hand with Microsoft and LinkedIn to provide better and more targeted ads from their Advertiser Networks.
They have announced an advertising partnership with Microsoft and LinkedIn. Kontera will serve contextually relevant reference information from Microsoft in advertising units appearing on LinkedIn’s “Answers” service for their IT community.

Its [...]

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Google asked its Adsense Publishers to migrate to a Google Account since last may and now they will force all the publishers to upgrade or migrate their Adsense Login into a Google Account.
According to them, if you don’t upgrade, you might have issues loging in to your adsense account or might even loose access to [...]

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Its really gem of a news that Adsense is now allowing (Displaying, to precise) third part ads on its content ad network. Which means you can now control your other advertising projects through Adwords. Its really good action taken from their part as the advertisers who use third part ad networks like adbrite, bidvertiser or [...]

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Theres a common confusion among webmasters regarding eCPM. I have tried here to discuss about the eCPM. Whats its usage and How its calculated.

Mille, a Latin word which stands for 1000. The basic definition of eCPM is the effective earnings for by showing CPM ads on your site for 1000 impressions. Its nothing solid and [...]

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Chitika, the leader is products related ads now released their content based ads for content sites. According to their latest newsletter (published on 12th May, 2008), they will also be serving content ads like Travel, Vacation, Entertainment, Mesothelioma, Finance, Sports etc.
The ads are delivered as CPC, CPA and CPM based to ensure high earnings for [...]

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